Love it our hate it, you can’t deny the monumental splash that hip-hop and rap music have had on American culture and business. Both celebrated and demonized, the grassroots growth of this popular genre of music can teach a few lessons to just about every company and entrepreneur out there.
I just finished watching Mixtape, Inc. on Hulu.com and it was an interesting documentary to say the least.
I’ve been digesting a ton of psycho-cybernetics stuff lately; most notably, Dr. Mawell Maltz’s insightful analysis which shaped this an entire branch of behavioral psychology. Psycho-cybernetics is the mind’s ability to steer itself to positivity, productivity, and to achieving goals. As an entrepreneur and business owner, every day is a crap-shoot and things are always up and down, sideways, forwards and backwards. It’s a roller-coaster ride that can negatively cloud your mind and detrimentally impact your ability to execute on your business strategy if you let it. Since we’ve all been in a funk due to things going on in your business, here’s a good strategy that I just picked-up that has kept me feeling really positive and motivated all week! Continue reading
If you’re like me you love reading new information about your industry and about marketing. I love discovering new tips and tricks so much that I got sucked into a 2-hour research hole yesterday while looking for more places to run PPC campaigns. While digging, I stumbled upon these traffic generation platforms called Pay-Per-View (PPV) ad networks. Now, these PPV networks work a bit differently than the standard pay-per-impression model incorporated by Google AdWords and Facebook Ads and it’s certainly not the TV model used successfully by boxing legends such as Floyd “Money” Mayweather and Mike Tyson. This model is rarely used by businesses and can help you get more traffic if you’re willing to gamble. Continue reading
Million Dollar Marketing Biography
Online marketing aficionado. Entrepreneur. Circumnavigator of the globe. Passionate about business and connecting colleagues to beneficial opportunities. CPAYNE is the founder and CEO of Regal Spri Creative Group, a collaborative marketing firm that brings together the world’s brightest minds to help its clients achieve their goals.
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